Social media campaigns 2018

Last year we left 'wild books' around the island for people to pick up, read, and pass on. It was an awful lot of fun tracking where those books ended up, with reports coming in of books turning up in London, Manchester, County Wicklow in Ireland, Blair Atholl horse trials, and even North Carolina! You can still tweet updates to us about these using the hashtag #IBFwildbooks. We'd love to keep hearing from you!

This year we're doing two social media campaigns. We have 'Where Will You Read Yours?', where we're encouraging people to tweet us pictures of their favourite reading spots. We have a lot of great spots for reading on Islay, and local photographer Ben Shakespeare has been making the most of them with a few of his fantastic pictures taken to help us get this off the ground. You can send us your pics on Twitter, Instagram or Facebook using the hashtag #WhereWillYouReadYours.

Our other campaign involves an author take-over of our Twitter account! Starting next week, some of our authors have volunteered to run our Twitter account for a few days each. They will be announced in advance so you'll know who they are, and they're invited to post anything they like. So keep a close eye on the account every Wednesday and Thursday from next week, as it'll be your chance to find out more about them, to interact with them and ask them questions, and even to share some tips on what to see on Islay while they're here! The hashtag for this is #authorinvasion.

The other hashtags we're using for the festival this year are #IBF18 and #IBF2018. Both will do, so please don't forget to have a bit of fun with us over the next few weeks and to post your pictures, quotes and feedback from this year's festival at the end of September. We look forward to tracking the festival online!